VIMAR1991
LIVING
/ JAIPUR RUGS

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VIMAR1991 AND JAIPUR RUGS PRESENTED FOR SALONE DEL MOBILE 2024, MILANO, A NEW COLLECTION OF CARPETS INSPIRED BY SOPHISTICATED ATMOSPHERES OF THE WORLD OF COUTURE.

VIDEO FOR VIMAR1991
AND JAIPUR RUGS
/ FRANCESCO CLERICI

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FOR THE FIRST TIME, THE MOST PRECIOUS FASHIONABLE FANCY YARNS FROM VIMAR1991 ARE UTILIZED TO DESIGN A CARPET COLLECTION WITH A UNIQUE AND REFINED LOOK.

THE SARTORIAL TOUCH AND CHARM OF VIMAR1991 YARNS, WORKED BY THE EXPERT HANDS OF JAIPUR RUGS ARTISANS, EXPRESS A NEW IDEA OF LUXURY AND EXCLUSIVITY.

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THE RESULT IS A NEW EXPERIENCE IN THE WORLD OF CARPETS WHICH BECOME ICONIC ELEMENTS OF ELEGANCE AND REFINEMENT, EVOKING THE SOPHISTICATED ATMOSPHERE OF COUTURE FABRICS.

A carpet with a sartorial touch. A mix of fashion expertise and interior design. This is the concept developed by VIMAR1991, Italian manufacturer of luxury fancy yarns,and Jaipur Rugs, Indian company specialized in the production of handmade carpets. The experience of walking on these extraordinary carpets is unique and exclusive. Indian tradition is combined with Italian savoir-faire.

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The peculiarity of VIMAR1991 yarns, always possessing elegant and stylish proposals, fascinates the world of luxury. Each yarn selected for this collection is the result of meticulous research and experimentation, regarding all phases of production, from design to prototyping to industrialization.

The carpets are hand-knotted by Jaipur Rugs artisans in Rajasthan. They are constructed using the Indo-Nepali method where each knot is tied line-by-line with the use of a rod. To enhance the beauty of the fancy yarns, all the knots are piled up in a loop pile. The iconic designs, inspired by haute couture, give the collection a timeless character, embodying an unprecedented synergy between fashion and interior design.

THE COLLECTION IS AVAILABLE
IN JAIPUR RUGS SHOWROOM, 
VIA MARCO MINGHETTI, 20121
MILANO